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There certainly is a "WordPress for retail" - you just have never heard of them because they're very good at marketing only to Big Brands... GSI Commerce (http
by dotBen 15y ago
There certainly is a "WordPress for retail" - you just have never heard of them because they're very good at marketing only to Big Brands... GSI Commerce (http://gsicommerce.com/ http://gsicommerce.com/)
GSI operates the ecommerce sites for Adidas, Calvin Klein, Marc Ecko, Levis, ToyRUs, RadioShack and many many more significant retailers (http://gsicommerce.com/clients/ http://gsicommerce.com/clients/).
In addition to the e-commerce side of things they also look after warehouse and fulfillment which is why they also are able to setup and run Amazon Prime rival ShopRunner for the sites they maintain.
They're certainly "WordPress for retail" because if you look at most of the sites they run, they all look the same and have similar look/feel. It's all v cookie cutter - just set up the template, create an inventory, ship them the goods, and you're away.
Most interesting fact of all: EBay bought them in March for $2.2bn.
- thebrokencube 15y agoOh wow that's pretty cool. I used to work on a lot of BigCommerce stores, and while they have an enterprise version which bigger companies can buy (http://www.interspire.com/customers/ http://www.interspire.com/customers/), I had never heard of GSI Commerce, who seems to have taken the cake for that market.