Some might say "Does it matter how long it takes, if 12 weeks is the bid needed to land the deal?" To which my answer would be: yes. Just take down the sign an

Some might say "Does it matter how long it takes, if 12 weeks is the bid needed to land the deal?" To which my answer would be: yes. Just take down the sign and find something else to do if the best you can do to operate your business is a charade of moving goalposts and keeping a team in permanent crunch time.