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AMC alone doesn't say much about the greater TV industry since people have loyalty to specific shows and not the channel. Breaking Bad didn't become popular whi

AMC alone doesn't say much about the greater TV industry since people have loyalty to specific shows and not the channel. Breaking Bad didn't become popular while airing, it became popular because it released on Netflix. Cable channels have outlived their purpose. Emulating cable channels by partitioning shows into streaming services is pushing people back to piracy. The traditional TV industry is continuing to fail to adapt to the different way in which people watch content. Youtube demonstrates really well how people are no longer loyal to a network, they are loyal to a creator or topic. There have been certain groups of channels that sort of remind me of an old school TV channel, like MatPat and his youtube channels Game Theorists, Film Theorists, and Food Theorists could have been a TV channel in combination with some other video game or theory crafting channels but people don't search by a bigger topic. People find content based on recommendations, either algorithmic or popular things watched by friends. Netflix Originals and Amazon Originals seem better, but I can't understand the metrics Netflix uses when deciding what to cancel. As someone who has shifted to online media as the main form of content I watch, I can't tell you what makes a cartoon network show a cartoon network show. I know because of the logos between shows and during ads, but I struggle to find a strong underlying identity. The easier access to international media has also caused an oversaturation of available good media. I no longer need to worry about what part of the world a show is made in, if it's popular enough, you'll be able to find it sailing the seas. HBO Max, the supposed online equivalent to the cable channel HBO will drop Westworld from its online catalog. Some fantastic Disney+ Marvel shows, like the critically acclaimed Loki, have no announced plans of getting a physical release and Loki released back in Jun 2021. When a TV show enthusiast sees those two pieces of news back to back, a normal conclusion is that the only "sure" way to own shows is piracy.

massysett 4y ago
YouTube is the network. Most YouTube creators probably wouldn’t survive if they set up a web site and posted videos on it.
- knaik94 4y ago
  Being on YouTube is the same as being on Television, seeing it as a network is part of the problem. New media doesn't fit into old frameworks. Many YouTube creators have set up successful crowdfunded channels. Certain topics are always demonetized and can't run ads, and creators just use YouTube to help distribute content. Patreon rolled out its own platform after Vimeo became too expensive to host on. Twitch, arguably, is a meaningful competitor to YouTube but exclusively focuses on live streaming. Over the last couple of years, YouTube managed to get top Twitch creators to switch with contracts of above 1 million dollars. Some leaked ad spots, like watching a trailer on stream or playing a game for 30-60 minutes, were between 2k and 10k USD for a streamer with around 8,000 average viewers per stream. There was a leak recently of how much top streamers on twitch made, and there were multiple 500K+ salaries. But the platform unfortunately follows the 1% of creators earn 90%+ of all income rule of thumb.

massysett 4y ago

YouTube is the network. Most YouTube creators probably wouldn’t survive if they set up a web site and posted videos on it.

knaik94 4y ago
Being on YouTube is the same as being on Television, seeing it as a network is part of the problem. New media doesn't fit into old frameworks. Many YouTube creators have set up successful crowdfunded channels. Certain topics are always demonetized and can't run ads, and creators just use YouTube to help distribute content. Patreon rolled out its own platform after Vimeo became too expensive to host on. Twitch, arguably, is a meaningful competitor to YouTube but exclusively focuses on live streaming. Over the last couple of years, YouTube managed to get top Twitch creators to switch with contracts of above 1 million dollars. Some leaked ad spots, like watching a trailer on stream or playing a game for 30-60 minutes, were between 2k and 10k USD for a streamer with around 8,000 average viewers per stream. There was a leak recently of how much top streamers on twitch made, and there were multiple 500K+ salaries. But the platform unfortunately follows the 1% of creators earn 90%+ of all income rule of thumb.