And, to be clear, did not mean to imply exclusivity or dominance - just whether it is a real, viable process, enabling perhaps more creatives to bring product t

And, to be clear, did not mean to imply exclusivity or dominance - just whether it is a real, viable process, enabling perhaps more creatives to bring product to market (where previously you just can't get the funding to move forward, without risking too much personal wealth, which you may or may not possess).