In my experience, the story with companies like this, with images like this, is that's it's almost always lying marketing/incorrect customer belief long, long,

In my experience, the story with companies like this, with images like this, is that's it's almost always lying marketing/incorrect customer belief long, long, long before it's widely recognized. It's not a question of them degrading; it's a question of enough people realizing it, or them screwing up enough to get wider coverage. I was not happy with Rackspace's service something like 9-10 years ago, and the story I see here today is not "Rackspace bad," but "Enough people finally realize Rackspace bad." I've had similar experiences with the usual suspects: ProtonMail, Namecheap, Gandi, a few more I can't remember right now. Whatever the popular perception of quality they enjoy, you can be assured their actual quality is far, far less.