If by the "kickstarter" model, you refer to the same process advocated by Steve Blank and others, I'd say yes - It's customer validation, essentially. http://s

If by the "kickstarter" model, you refer to the same process advocated by Steve Blank and others, I'd say yes - It's customer validation, essentially. http://steveblank.com/2010/02/25/customer-development-for-web-startups/ http://steveblank.com/2010/02/25/customer-development-for-we... If you're interested, watch this slide deck which presents the idea: http://www.slideshare.net/Alex.Osterwalder/successful-entrepreneurship-5747012 http://www.slideshare.net/Alex.Osterwalder/successful-entrep...