Data point: Last month I had to choose an ISP in Spain. The experience was painful. Every company has only "special offers" in the front page and I had to dig

Data point: Last month I had to choose an ISP in Spain. The experience was painful. Every company has only "special offers" in the front page and I had to dig to the very deepest of their webs to find the real numbers and, even then, cut through a lot of BS, intentional poor phrasing, and all kind of misleading statements. The provider I chose was not better than the rest. The real price was striked-out and a lower price, only valid for exceptional circumstances presented as the norm. On the phone it's worse. They consistently scam people. I spent several hours hating all them. But that's a recurring expense of forty euros a month, plus a hundred up front. If this scheme was imposed for small purchases, no way. Either I would choose a simpler retailer, even if more expensive, or wouldn't buy at all.