1. Regularity/frequency 2. Depth I will check a site if I know that it is more likely than not to have interesting new material on it (e.g. Derek Lowe's 'In t

1. Regularity/frequency 2. Depth I will check a site if I know that it is more likely than not to have interesting new material on it (e.g. Derek Lowe's 'In the pipeline') I will actively go hunt down a site if I know that it may have exceptional material on it (e.g. Steve Yegge's sporadic postings) Build up a track record on either (or both) of these points and you'll pick up followers. Neither is easy of course. I refer to my own blog as "write only" because I lack on both fronts ;) Edit: After stalking your profile and reading what I presume to be your blog (well, it does have 4 posts on it), I would suggest that you're still finding your voice. One thing I notice is that the posts are a bit hand-wavy high-level. On the "todo" post, for example, why not give a few concrete examples of the good and bad (in your opinion) types of todo comment? The code blocks will visually break up the page a bit, and hopefully you'll nerd snipe the reader too. If you're feeling brave, try giving the draft you would otherwise publish to a friend with overlapping interests and get their feedback on what is and isn't interesting in your posts.