My first reaction is that the word is elegant but with 4 syllables is a lot to ask. It seems like the most successful names are simple with fewer syllables mak

My first reaction is that the word is elegant but with 4 syllables is a lot to ask. It seems like the most successful names are simple with fewer syllables making it easy to remember. For the logo, there is a visual conflict between the abstracted lines of text and the "study stickies". Maybe if you choose either just the lines or the letters that would help, or you could differentiate the two more with thinner abstract text and thicker font lettering. For the small version, you could just use the open book look with an abbreviation of your name. We did a similar thing at http://www.streamfocus.com http://www.streamfocus.com (see the little logo in the address bar)