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Ads lower the barrier of entry to the web by paying for content. By blocking them and encouraging others to as well that on-ramp becomes weaker, motivating prod
by paulryanrogers 4y ago
Ads lower the barrier of entry to the web by paying for content. By blocking them and encouraging others to as well that on-ramp becomes weaker, motivating producers to pack more ads for what audience still sees them.
- troyvit 4y agoFunny thing though, I worked in ad-tech for ten years at a small player (outbrain). They're present on most major news sites around the world, which means I got to dig into the source of many of these sires. Easily 90% of their source was dedicated to serving ads or tracking behavior for campaigns. And we're talking a ton of code. It's like they're in an arms race with themselves where their site is an expensive nightmare to maintain so they add ads which makes their site an expensive nightmare so they add more ads.