>I don't think Google+ will have an equivalent effect because few people visit it habitually, and when they do, most posts are fairly formal/professional instea

>I don't think Google+ will have an equivalent effect because few people visit it habitually, and when they do, most posts are fairly formal/professional instead of playful/casual. The internal Google+ is probably 2/3 playful and social stuff, and 1/3 serious stuff.