3 ms·

What's a bit sad about this is that legislation like this is actually going to benefit the largest corporations (as usual). If you want to sell detergent or co

What's a bit sad about this is that legislation like this is actually going to benefit the largest corporations (as usual). If you want to sell detergent or coca cola, you can advertise to everyone, because anyone can buy your product. If you want to advertise a new invention of a small light that catches mosquitos (which I recently bought from an IG ad), your market is pretty small and Facebook's targeting was actually pretty awesome at helping you build a business. I'm not saying that collecting all this data is ok, but it is rather annoying that yet again, regulation just basically fucks with small businesses (and facebook), and in return we will again, only see toothpaste and detergent and perfume and german car ads everywhere.

alisonatwork 4y ago
Or, instead of spying on millions of individuals and then selling ad space based on the results of that illegal behavior, ad companies could do what they always did before which is identify venues that attract a certain audience and sell the ad space in front of those venues. For an ad company that also owns two of the biggest media websites in the world, this should not be a difficult problem.
- cloutchaser 4y ago
  Your comment shows you have no experience with the power of targeted ads and how it’s an order of magnitude better than “targeting venues with audiences”. Which is why you’re getting downvoted in case you’re interested
  - Nextgrid 4y ago
    Just because it works doesn’t make it right. Stealing cars is also more profitable that buying them legitimately.
    - cloutchaser 4y ago
      Your entire comment is about what companies “could” do instead, implying that’s somehow a viable alternative. It’s not. Whether it’s right or not is a different question, which is exactly what I am debating from both sides in my original comment.
onionisafruit 4y ago
If that mosquito light works, then it will not be a niche product. If it’s like the one somebody in my household bought off instagram last summer, I think you shouldn’t throw away your deet quite yet. Putting that product aside, I get what you’re saying about advertising. Facebook ads have been a boon to small businesses who couldn’t otherwise reach a market.

alisonatwork 4y ago

Or, instead of spying on millions of individuals and then selling ad space based on the results of that illegal behavior, ad companies could do what they always did before which is identify venues that attract a certain audience and sell the ad space in front of those venues. For an ad company that also owns two of the biggest media websites in the world, this should not be a difficult problem.

cloutchaser 4y ago
Your comment shows you have no experience with the power of targeted ads and how it’s an order of magnitude better than “targeting venues with audiences”. Which is why you’re getting downvoted in case you’re interested
- Nextgrid 4y ago
  Just because it works doesn’t make it right. Stealing cars is also more profitable that buying them legitimately.
  - cloutchaser 4y ago
    Your entire comment is about what companies “could” do instead, implying that’s somehow a viable alternative. It’s not. Whether it’s right or not is a different question, which is exactly what I am debating from both sides in my original comment.

onionisafruit 4y ago

If that mosquito light works, then it will not be a niche product. If it’s like the one somebody in my household bought off instagram last summer, I think you shouldn’t throw away your deet quite yet. Putting that product aside, I get what you’re saying about advertising. Facebook ads have been a boon to small businesses who couldn’t otherwise reach a market.