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In a weird way, it -does- make sense from a capability standpoint, if a bit ridiculous of a marketing standpoint. Let's go full tin-hat and say I want to see w
by to11mtm 4y ago
In a weird way, it -does- make sense from a capability standpoint, if a bit ridiculous of a marketing standpoint.
Let's go full tin-hat and say I want to see where a car has been. By looking up the plate, I can get the registration. By getting the registration I can get Year/Make/Model/Trim. Now with that I can hit a dictionary of the 'best' data provider for that vehicle.
A proper sales conversation would ask for some matrix of covered vehicles, and use that to compare to what they already have in portfolio, possibly account for volume request discounts, etc...