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Have you met potential clients yet? Get on the phone, have a face to face meeting with them, and make sure you understand what's the problem they're facing befo
by skaber 4y ago
Have you met potential clients yet? Get on the phone, have a face to face meeting with them, and make sure you understand what's the problem they're facing before presenting your solution. Repeat 20 times, then summarize your findings by drawing a value proposition canvas.
After you've manually onboarded a few customers, heard their feedback and have a clear sense of which persona uses and buys your product, then you might be ready to start investing in advertising and scaling your go-to market strategy.