The big problem with talking about consulting is that there are so many different people doing so many different things that are all called just "consulting". E

The big problem with talking about consulting is that there are so many different people doing so many different things that are all called just "consulting". Everyone has a different idea of what consulting is since they worked with different types of consultants but it all just gets called "consulting". Even in this article they talk about McKinsey's strategy work and their tech work basically interchangeably, even though the two are very different things.