> You just can't ignore the boost My small data point supporting this: I have a free utility which gets 20+ downloads/day with no marketing and not enough rati

> You just can't ignore the boost My small data point supporting this: I have a free utility which gets 20+ downloads/day with no marketing and not enough ratings for stars to show. All of these are people who find the app via app store search. Downside to the app store: apart from sandboxing, you have to deal with grey areas in review. My app had to be tweaked to satisfy the HIG, even though the popular app I was copying had the same violation. edit: less words