FTFY: s/Amazon/e-commerce marketplaces/g (the marketplace model fundamentally fails for high end good that are easily faked and hard to verify... insurance (an

FTFY: s/Amazon/e-commerce marketplaces/g (the marketplace model fundamentally fails for high end good that are easily faked and hard to verify... insurance (and self-insurance) can help somewhat but ultimately the math leads to "buyer beware"... e.g. eBay, etsy, etc. For this reason, we're seeing the rise of "hand verified" e-commerce for high end categories like collectible sneakers)