3 ms·
This gives Musk too much credit in being particularly skillful in gaining advertisers. He's trying, but he's just bad at it.
by dfxm12 4y ago
This gives Musk too much credit in being particularly skillful in gaining advertisers. He's trying, but he's just bad at it.
- ben_w 4y agoI don’t think I’m giving him any credit at all. I think, somehow, he’s currently acting even worse than I would if I somehow got parachuted into this position. Which is really really odd because quite a lot of his previous PR stunts — the Easter eggs in the Teslas, the “ring of fire” SpaceX video, the trans-Martian Roadster, the announcement of the Cybertruck — are things I regard as pretty effective brand building. But this? This is weirder than trying to build a civil engineering brand by labelling weed-removal-torches as "flamethrowers".