I have a lot of respect for FIRE. Hell, I designed and built their website over a decade ago, when the organization was primarily focused on speech codes on col

I have a lot of respect for FIRE. Hell, I designed and built their website over a decade ago, when the organization was primarily focused on speech codes on college campuses. They were doing great and important work then, and continue to do now. It's also nice to see them attempting to separate "free speech" into two buckets of meaning, the legal and the cultural. It's a point that gets muddled. However, the article, like a lot of "free speech culture" defenses I see, fails to explain why "free speech culture" has to, essentially, be "one way". The freedom of someone to say something, but without the freedom for someone to speak against it. If the consequence of saying something is a lot of people mocking you for it, that can be, and often is, just as chilling as any specific action. It also fails to discuss, at all, how actions and speech are somehow distinct things. If you're saying something I disagree with, am I morally obligated, within "free speech culture" to sit there and hear you say it? Am I morally obligated, within "free speech culture", to support businesses which publicly say things I disagree with, or things which specifically target me, or my family? If not, isn't then the monetary consequence of "free speech" potentially chilling? And if people should/must be free to speak against speech they disagree with, and if people should/must be free to deny business to businesses they disagree with, then isn't the "free speech culture" defense just a disagreement over whether someone, or some group, is right in the speech they use, and actions they take? The argument isn't about broader principles. Elon Musk took over Twitter and disagreed with speech, and actions, the previous owners took. He reversed course. He's "free" to do so. He also took issue with speech and actions the previous owners didn't take, and banned accounts whose speech he disagreed with. He's free to do so. Individuals are free to speak against that. Individuals are free to take their business elsewhere because of that. That is, as far as I can tell, what a "free speech culture" should/must mean. Finally, I took note that their most compelling "you have to be for 'free speech culture'" cautionary tale in the article was explicitly not about private individuals, or companies, but a government's (CCP) ability to pressure private companies – something which is explicitly rebutted by "free speech law" as bounded by the author.