>It was free, so they never sold it and nobody ever bought it. I mean, OP's not wrong. The phrase doesn't have to specifically mean an exchange of goods for mo

>It was free, so they never sold it and nobody ever bought it. I mean, OP's not wrong. The phrase doesn't have to specifically mean an exchange of goods for money - can sell you on an idea, for instance. They "sold you" on the idea of using Brave by being very anti-ad. Now that you "bought it" and are hooked, they'd like some money.