At my last company, this was so common and painful that towards the end of my tenure we started using a “No” roadmap, which was a list of things we would explic

At my last company, this was so common and painful that towards the end of my tenure we started using a “No” roadmap, which was a list of things we would explicitly not do. Shooting down an idea is hard but sometimes people would go around and try to get a team working on it anyway as hidden work.