Meat from all kinds of animals is delicious. I'm a die-hard omnivore, but don't mind going sans meat for a few meals if the food tastes good -- think more "bear

Meat from all kinds of animals is delicious. I'm a die-hard omnivore, but don't mind going sans meat for a few meals if the food tastes good -- think more "bear" diet than obligate carnivorous "T-Rex". Intersect those two sets of food products and you get exactly who this is for. Actually even more particularly, it's for food products where the absolute quality of the meat, and the way in which it is cooked, doesn't really matter all that much ... burgers, sausages, chicken nuggets, etc. The problem really with these products is that the prices are absolutely hilariously ridiculous. If I could walk into a Burger King tomorrow, have no meat-based burgers and only Impossible burgers, but all the prices were 20% lower, I would eat...at least 20% more Burger King. Maybe more. But right now the prices for an Impossible Whopper can be 20% more than the one made from an animal raised at great expense. Beyond Meat's real problem is that it's not as convincing of a meat substitute as an Impossible Burger, leaving it deep in the uncanny valley while an Impossible product can often times be imperceptibly the same as a low quality fast food burger patty.