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I want to be positive but this is happening too slowly and only in markets where consumers value it (Scandinavian countries, UK, Germany) so without wanting to
by DoingIsLearning 4y ago
I want to be positive but this is happening too slowly and only in markets where consumers value it (Scandinavian countries, UK, Germany) so without wanting to be cynical this is mostly brand management more than sustainability.
Using recycled plastic is still more expensive than new plastic, so unless they are willing to take the profit hit this is mostly talk with little walk and only in the markets where it will make a difference for their bottom line.
- hilbert42 4y ago"…so unless they are willing to take the profit hit…" This is solved by simple regulation. Put a levy on new plastic to the point where reusable is cheaper. The only impediment is political will and that can be changed by citizens lobbying their parliamentary reps.
- DoingIsLearning 4y agoThis is the best answer to everyone that says companies are just following consumer spending. Companies are not victims of consumers they are actively lobbying against environmental regulations.
- Steve44 4y agoThe UK has the plastic packaging tax already in force and the extended producer responsibility (EPR) for packaging coming into force on 01 January. [1] https://www.gov.uk/government/collections/plastic-packaging-tax https://www.gov.uk/government/collections/plastic-packaging-... [2] https://www.gov.uk/guidance/how-to-collect-your-packaging-data-for-extended-producer-responsibility https://www.gov.uk/guidance/how-to-collect-your-packaging-da...