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I have seen nobody say that twitter will break in days. What I have seen is people say the service will have degradation, which I have definitely observed firs
by genmud 4y ago
I have seen nobody say that twitter will break in days.
What I have seen is people say the service will have degradation, which I have definitely observed first hand. I have also noticed the quality of ads have gone from major brands using it, to what I would consider much lower quality ads. Additionally, for some of the few mainstream ads I have seen, there have been ads I have seen directly above/below NSFW/NSFL content, which is a major brand safety issue.
Being blunt, they have saddled themselves with massive amounts of debt, their revenue sources are fleeing quicker than they can replace, some of their core user bases are actively trying to find a different platform and they have hemorrhaged employees they want to keep. Couple that with the current leadership at Twitter being very impulsive and doing stuff like unbanning everyone’s accounts (do people remember when ISIS was recruiting on Twitter), ad buyers (where almost the entirety of their revenue comes from) don’t see things getting better soon.
Even someone who is blinded by Elons charisma can add 2+2 and realize as a company that Twitter is in murky waters. MySpace didn’t disappear in a month, neither will Twitter.
- josephcsible 4y ago> I have also noticed the quality of ads have gone from major brands using it, to what I would consider much lower quality ads. It's not fair to blame Elon for a few marketing firms telling all of their clients to stop advertising on Twitter because they don't like Elon.
- genmud 4y ago> It's not fair to blame Elon for a few marketing firms telling all of their clients to stop advertising on Twitter because they don't like Elon. Uh, people in the ad industry for the most part don’t give a fuck about political or personal views, nearly all the concerns about placement with publishers revolve around brand safety, ease of use and success rates. It’s absolutely fair to say that Elons decisions have made Twitter very unattractive to both brands and agencies, which will take years to build trust back.
- skinnymuch 4y agoThey don’t care about Elon. Money runs the world not people liking a person.
- PhasmaFelis 4y agoIf Musk somehow failed to predict that his decisions were going to drive off advertisers, it's absolutely fair to blame him. Small children may get a pass for assuming the world is the way they want it to be instead of the way that it is; multinational CEOs are held to a higher standard.