I'm not sure if this is true. Small companies will seek out cost-effective advertising and put up with poor automated tooling. Coca-Cola expects to get people o

I'm not sure if this is true. Small companies will seek out cost-effective advertising and put up with poor automated tooling. Coca-Cola expects to get people on the phone. After all, cutting the human element is one reason advertisers are leaving (as well as reputational risk). Unless you think Twitter is advertising its advertising to small companies.