The majority of short-term market participants have deemed Zynga's two-day prospects to be poor, and correctly so. The factors that influence them, for the most

The majority of short-term market participants have deemed Zynga's two-day prospects to be poor, and correctly so. The factors that influence them, for the most part, are very different than the factors that long-term investors look at/care about. In fact, it's entirely possible that the IPO participants are making money in the meantime lending their stock to short-sellers. Yes, the funds that participated in the IPO have a loss on paper, but so does the person who buys a house and sees that interest rates dropped 0.00001% the next day.