> What new features does eg. twitter need? Advertising features. It's overall advertising story lacks a lot of the capabilities of Facebook/Google which is why

> What new features does eg. twitter need? Advertising features. It's overall advertising story lacks a lot of the capabilities of Facebook/Google which is why it's a distant 3rd in total ad-spend. This is where those employee cuts are going to be most felt because this is directly tied to revenue. And whilst overall advertising is down there was still a huge opportunity for Twitter to grow.