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I'm biased as someone who used to work in email marketing, but I'd say there are some important differences between respectable email marketing and spam: * Res
by ShredKazoo 4y ago
I'm biased as someone who used to work in email marketing, but I'd say there are some important differences between respectable email marketing and spam:
* Respectable email marketing = you have a pre-existing relationship (e.g. account on their website); spam = they found your address somewhere
* Respectable email marketing = there's an unsubscribe link that works; spam = no unsubscribe link or it doesn't work
(Could very well be that the people you're working with were actually spammers)
- thwayunion 4y agos/respectable/legal/g
- int_19h 4y agoSpam is any unsolicited and unwanted email. A pre-existing relationship does not automatically mean that I want your emails.
- SoftTalker 4y agoIt also doesn't mean that I consented to receiving marketing emails when I overlooked a checkbox at the bottom of your order/checkout page when I purchased something. Ethical companies will make this an opt-in choice, not opt-out.
- kelnos 4y agoAgreed; this is gross. If I've signed up for an account on someone's site, all I'm implicitly consenting to are transactional emails related to the service (or product, if there is one). Things like shipping notifications and billing reminders and such. And if you at least have a checkbox for consent for marketing emails during signup, it should be unchecked by default. I'm so tired of this crap.
- sshine 4y ago> Could very well be that the people you're working with were actually spammers Let’s see... 1. They purchased lists of emails that they could send to. 2. They made landing pages that lied about the advertised product (e.g. an iPhone version that doesn’t exist yet). 3. There were unsubscribe links, but guess what clicking it did? Increase the open rate. 4. When they hired people and trained them to set up new VPS’es, they asked that they use their own credit cards and reimbursed them through salary. 5. They discussed purchasing fake credit cards. 6. They bribed employees at large email distribution services online tens of thousands of dollars to avoid getting flagged. I took some time to pay them back because I was broke, and as a result, they put my phone number in their spam lists. I mean, content marketing lists. Could very well be that the people I was working with were actually spammers.
- ShredKazoo 4y agoYep!