This is easily applied to software but not necessarily services, which cannot scale the same way. Unless you mean to say that no services company could ever cou

This is easily applied to software but not necessarily services, which cannot scale the same way. Unless you mean to say that no services company could ever count as a startup. I think it has more to do with the current state of a company - that is, immature: still figuring out internal roles, processes, possibly no finalized monetization strategy, etc.