Uninformed suggestion: Offer a money-back guarantee. If you don't feel you got your money's worth within 30/60 days, we'll give you your money back. I know t

Uninformed suggestion: Offer a money-back guarantee. If you don't feel you got your money's worth within 30/60 days, we'll give you your money back. I know that this encourages me to buy, and I can't recall ever using it. $24 is enough money that I think twice about it, but not enough that I'm concerned about being "scammed."