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The fact of mass layoffs immediately after the takeover just baffles me. I understand the pressure to reduce costs, and I understand that in some sense Twitter
by mrtranscendence 4y ago
The fact of mass layoffs immediately after the takeover just baffles me. I understand the pressure to reduce costs, and I understand that in some sense Twitter might be overstaffed for the features it offers. But the blunt of instrument of firing over half the company with a week's preparation feels extraordinarily inept. It's a wonder they've been able to keep the lights on -- losing access to their official Twitter handle was a nice touch. The money they saved over a more reasonable, long-term solution can't be that much in the scheme of things.
Just spitballing ... offer a generous severance for voluntary layoffs now along with a hiring freeze, and give a mandate to simplify the offering and reduce infrastructure costs. Take the time to learn the business and identify which areas can be profitably wound down. Only then reorganize the company and make targeted layoffs. (Bonus idea: don't rush features like Twitter Blue that no one asked for, are ripe for abuse, and might even lose money overall if reports are correct.)
I've never been a huge Musk fan, but any respect I had for him as an effective business leader has evaporated.