> Does usage of the devices lead to increased sales on Amazon.com? Yes. We have a few Alexa's and it's helpful to reorder commodities with your voice as you ru

> Does usage of the devices lead to increased sales on Amazon.com? Yes. We have a few Alexa's and it's helpful to reorder commodities with your voice as you run out of that item (batteries, tape, printer paper, etc). I just add them to my cart and check the price later, but I like it because I'll likely forget to reorder some of those things if I don't do it right away. Apple and Samsung own our pockets with their devices (and associated platforms), Amazon wants to own the spaces where our phone isn't always close by or easy to use (mostly home and car).