I'd say Honda = affordable and dependable, not especially luxurious or loaded with features, but not necessarily cheap either. There are Honda models that start

I'd say Honda = affordable and dependable, not especially luxurious or loaded with features, but not necessarily cheap either. There are Honda models that start near $30k, and other models that start around $20k but have configurations over $30k. I'd think Kia or Hyundai would would be seen as the "cheap" brand. And the Honda company certainly doesn't shy away from serving the luxury market with their Acura brand. In any case, the comparison of Mercedes vs. Honda was about fit and finish and creature comforts, not price. It works just as well when comparing a loaded, well-kept $9000 used Mercedes to a brand-new $15,000 Civic.