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Hasn't this always been the case... the marketing influence, I mean? I've gone to the Lego store in my town. You can still assemble a nice set outside of the
by pfarrell 15y ago
Hasn't this always been the case... the marketing influence, I mean? I've gone to the Lego store in my town. You can still assemble a nice set outside of the movie tie-in stuff.
Now, whether you can get you kids to think that's cooler or not? That's the real problem.
IIRC, Lego was on verge of bankruptcy in the early 2000's and had to figure out a way to get kids to keep buying. We're witnessing the same type of turnaround Apple had. We snort at this one, though, because we've constructed memories of childhood that remove the marketing we now see as adults.
- sliverstorm 15y agowe've constructed memories of childhood that remove the marketing we now see as adults You're telling me this: http://www.innovationinpractice.com/.a/6a00e54ef4f37688340133f18b47f8970b-800wi http://www.innovationinpractice.com/.a/6a00e54ef4f3768834013... Is a piece of marketing? Because that & similar pieces was 95% of what I used.
- pfarrell 15y agoThat's the product, not the way it was sold. That product is still available. My nephews are guilty of the same build the set and chuck it type behaviors. I've got my own son and daughter interested in the building aspect. I remember looking a the awesome pictures of what you could build with the Technics sets (this is way before Mindstorms). That was me being marketed to. I wanted those sets without knowing anyone that owned one or having ever seen one outside of the adverts. That's being marketed to.
- sliverstorm 15y agoI guess my experience was probably a little different from the usual. My parents simply bought a sack of old pieces unprompted from Goodwill one day and gave them to me and my brother. I suppose they could have been acting on marketing they saw though.