It's not so simple. Good lies, the kind of disinformation that swings elections, wins wars, and controls populations, can be extraordinarily difficult to build.

It's not so simple. Good lies, the kind of disinformation that swings elections, wins wars, and controls populations, can be extraordinarily difficult to build. Think Operation Mincemeat. The backstories, legends, covers and dissemination costs can rival research in pursuit of truth. And by the same token, deep truths are sometimes there in the open for anyone with eyes and the wits to observe and write-up. What I think you're talking about is "bullshit", which is really a kind of ephemeral non-data, like spam, advertising and opinions. Flooding the public sphere with that, especially now using ever more plausible generative "AI" tools, devalues public truth and makes private intelligence stores seem more attractive and valuable. In the limit this can even become a justification for cloistered data, as the Church understood so well with Latin scriptures. We'll be told "The people can't be trusted with the truth".