I mean their generic logo (which you can see on the OP page) reads a bit like “Best Buy.” with the hole in the price tag looking like a dot. Given the page is a

I mean their generic logo (which you can see on the OP page) reads a bit like “Best Buy.” with the hole in the price tag looking like a dot. Given the page is about a domain, they could've moved the price tag to the front so that it reads “.bestbuy” – as a subtle joke.