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Fine, but are there any good reasons to spend resources on fonts? Maybe if they spent less resources on achievements, fonts, etc. and more on reliability they
by dandellion 4y ago
Fine, but are there any good reasons to spend resources on fonts?
Maybe if they spent less resources on achievements, fonts, etc. and more on reliability they could improve their downtime, which seems to be happening more and more often.
- a_t48 4y agoDoes money/time spent by designers/front end take away from that towards back end?
- dandellion 4y agoSince companies have a limited amount of resources, yes. For example, they could have hired more SREs and less designers, but they didn't.
- usrusr 4y agoThe time/investment they spent on their two brand identity typefaces is one side of the equation, the other side is the many, many minutes spent on font decisions in each and every little project in their company if employees are allowed (or maybe even encouraged, it can be quite motivating) to dabble a bit in "visual project identity". And on font licencing awareness training, because those engineer doodles will likely be public. And a Microsoft subsidiary will be an extremely juicy target for licence vultures, github simply can't afford any mistakes in that field. This is where the wide parameterization of the fonts comes into play: "use one of those two fonts, feel free to go wild with the parameters" is much more likely to actually be followed than "use one of those n fonts, no exceptions", for almost any value of n. And better for morale as well.
- dandellion 4y agoYou're saying it's better for morale, but do you have any proof? My personal experience says the contrary, the company I work at did the same (albeit it's much smaller than GitHub) and I asked some coworkers what they thought about it, about three of them considered it was a waste of resources, I only remember one saying it was OK, so overall morale went down.