> The original "Federal Express" logo wasn't bad, but FEDEX rocks it hard. I will give you this one, but… > Some of the old LEGO logos aren't great… True, bu

> The original "Federal Express" logo wasn't bad, but FEDEX rocks it hard. I will give you this one, but… > Some of the old LEGO logos aren't great… True, but in the context of my original question, I don't think it's reasonable for me to have an opinion about rebrands that occurred before I became aware of the brand, and LEGO has been using the same logo since I got set 20 in 1977. I _do_ vaguely recall the old Federal Express slanty logo, but I must admit I don't remember the rebrand _as such_, so I'm not sure how much I can count this one. But yes: a good example of a definite win as far as rebrands go.