Markup is not the barrier to entry. Nobody in 2022 is building HTML-only websites. Even 20 years ago CMSes let hundreds of thousands of people write blogs onlin

Markup is not the barrier to entry. Nobody in 2022 is building HTML-only websites. Even 20 years ago CMSes let hundreds of thousands of people write blogs online. Let's say somebody takes the time to learn Markdown. Then what? Are they going to then also learn how to select a web host, how to set up SSL, how to use CSS to make the website look the way they want? They won't. That's why Wordpress, and later Facebook, won the online publishing wars.