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Apple losing the rainbow from its logo? https://imgur.com/DvKPvYz https://imgur.com/DvKPvYz
by js2 4y ago
Apple losing the rainbow from its logo?
https://imgur.com/DvKPvYz https://imgur.com/DvKPvYz
- 323 4y ago
- DoctorOW 4y agoGenerally, no. There is a lot of backlash "around pride merchandise created and sold by companies that do nothing for queer people." [1] [1]: https://en.wikipedia.org/wiki/Pinkwashing_(LGBT)#Corporate_marketing https://en.wikipedia.org/wiki/Pinkwashing_(LGBT)#Corporate_m...
- js2 4y agoPlease abide HN guidelines when commenting here. https://news.ycombinator.com/newsguidelines.html https://news.ycombinator.com/newsguidelines.html
- cpcallen 4y agoThis is the ultimate example of a _terrible_ rebrand, in my opinion. I _loved_ the colourful logo, and I think that getting rid of it was the ultimate travesty. (At least the flat black Apple is better than those terrible shiny ones, though.) I do wonder if I'd have liked it if I'd previously been familiar with the original woodcut logo, though.
- js2 4y agoInteresting. The rainbow logo (which I grew up with - I had (still have!) an Apple ][) has way too much of an Atari 2600 breakout vibe to me today. I find it looks really dated. https://en.wikipedia.org/wiki/Breakout_(video_game)#/media/File:Breakout2600.svg https://en.wikipedia.org/wiki/Breakout_(video_game)#/media/F...