4 ms·

Vine had real traction, why did Twitter kill it?

by bagels 4y ago

mschuster91 4y ago
That's just about the only thing Musk got right regarding Twitter - Twitter management the last years has been an absolute shitshow. No idea what they wanted, no idea where they wanted to go to, and no idea on how to use what they had.
- pjc50 4y ago
  It's impressive that he's managed to make it even more chaotic.
rapsey 4y ago
Because like Zuck said, Twitter was a clown car. Engineering could build good stuff. The management and board was however one clown after another.
- wslh 4y ago
  Well, Dick Costolo, a previous CEO, was actually a clown: "Upon graduation, he decided not to accept offers from technology companies and instead moved to Chicago to work in improvisational comedy" [1] There is even a 2012 New York Times article: "A Master of Improv, Writing Twitter’s Script" [2] I always wonder how media portraits an alternate reality where people and organization behaves as if they were living within The Truman Show [3] [1] https://en.wikipedia.org/wiki/Dick_Costolo https://en.wikipedia.org/wiki/Dick_Costolo [2] https://www.nytimes.com/2012/10/07/technology/dick-costolo-of-twitter-an-improv-master-writing-its-script.html https://www.nytimes.com/2012/10/07/technology/dick-costolo-o... [3] https://en.wikipedia.org/wiki/The_Truman_Show https://en.wikipedia.org/wiki/The_Truman_Show
  - louky 4y ago
    Well he never even attended clown college https://en.wikipedia.org/wiki/Ringling_Bros._and_Barnum_%26_Bailey_Clown_College#Notable_alumni https://en.wikipedia.org/wiki/Ringling_Bros._and_Barnum_%26_...
  - paulcole 4y ago
    Yeah imagine a person with a powerful position in technology having diverse interests and an unusual background. shudders
  - HonestOp001 4y ago
    That is not a clown. Clowns don make up and there is a significant effort and education that should be done to be a real clown. Improv is a fantastic tool that I recommend to everyone. The basic concept of Yes, and… makes a huge difference from an emotional intelligence perspective.
originalvichy 4y ago
I do not know but one thing I do is that it felt like they never had ads. Twitter in general was way worse with monetization. Perhaps it was not sustainable and a bigger loss leader than Twitter.
pjc50 4y ago
https://twitter.com/textfiles/status/1328744086849925120 https://twitter.com/textfiles/status/1328744086849925120 : "Back when Vine was a thing, all the top Vine creators, a significant amount of them young and black, went to Twitter asking for a larger percentage of ad revenue since they were working so hard to generate content. So Twitter shut down Vine." (also cites https://www.mic.com/articles/157977/inside-the-secret-meeting-that-changed-the-fate-of-vine-forever https://www.mic.com/articles/157977/inside-the-secret-meetin... ) Like all union-busting actions, the purpose of this was not simple financial maximisation but showing who was in charge.
- lzooz 4y ago
  >a significant amount of them young and black [citation needed], this sounds like outrage porn for a certain kind of person. Those creators could choose to stop creating content and Vine would still have lots of other creators. It's not like the site would've stopped functioning without the few unionists.
  - deleted 4y ago
    [deleted]

Vine had real traction, why did Twitter kill it?

by bagels 4y ago

Vine had real traction, why did Twitter kill it?

That's just about the only thing Musk got right regarding Twitter - Twitter management the last years has been an absolute shitshow. No idea what they wanted, no idea where they wanted to go to, and no idea on how to use what they had.

pjc50 4y ago
It's impressive that he's managed to make it even more chaotic.

rapsey 4y ago

Because like Zuck said, Twitter was a clown car. Engineering could build good stuff. The management and board was however one clown after another.

wslh 4y ago
Well, Dick Costolo, a previous CEO, was actually a clown: "Upon graduation, he decided not to accept offers from technology companies and instead moved to Chicago to work in improvisational comedy" [1] There is even a 2012 New York Times article: "A Master of Improv, Writing Twitter’s Script" [2] I always wonder how media portraits an alternate reality where people and organization behaves as if they were living within The Truman Show [3] [1] https://en.wikipedia.org/wiki/Dick_Costolo https://en.wikipedia.org/wiki/Dick_Costolo [2] https://www.nytimes.com/2012/10/07/technology/dick-costolo-of-twitter-an-improv-master-writing-its-script.html https://www.nytimes.com/2012/10/07/technology/dick-costolo-o... [3] https://en.wikipedia.org/wiki/The_Truman_Show https://en.wikipedia.org/wiki/The_Truman_Show
- louky 4y ago
  Well he never even attended clown college https://en.wikipedia.org/wiki/Ringling_Bros._and_Barnum_%26_Bailey_Clown_College#Notable_alumni https://en.wikipedia.org/wiki/Ringling_Bros._and_Barnum_%26_...
- paulcole 4y ago
  Yeah imagine a person with a powerful position in technology having diverse interests and an unusual background. shudders
- HonestOp001 4y ago
  That is not a clown. Clowns don make up and there is a significant effort and education that should be done to be a real clown. Improv is a fantastic tool that I recommend to everyone. The basic concept of Yes, and… makes a huge difference from an emotional intelligence perspective.

originalvichy 4y ago

I do not know but one thing I do is that it felt like they never had ads. Twitter in general was way worse with monetization. Perhaps it was not sustainable and a bigger loss leader than Twitter.

pjc50 4y ago

https://twitter.com/textfiles/status/1328744086849925120 https://twitter.com/textfiles/status/1328744086849925120 : "Back when Vine was a thing, all the top Vine creators, a significant amount of them young and black, went to Twitter asking for a larger percentage of ad revenue since they were working so hard to generate content. So Twitter shut down Vine." (also cites https://www.mic.com/articles/157977/inside-the-secret-meeting-that-changed-the-fate-of-vine-forever https://www.mic.com/articles/157977/inside-the-secret-meetin... ) Like all union-busting actions, the purpose of this was not simple financial maximisation but showing who was in charge.

lzooz 4y ago
>a significant amount of them young and black [citation needed], this sounds like outrage porn for a certain kind of person. Those creators could choose to stop creating content and Vine would still have lots of other creators. It's not like the site would've stopped functioning without the few unionists.
- deleted 4y ago
  [deleted]