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Facebook has become the local town square on the Internet. Thousands of active local groups is something that other social networks will have a hard time replic
by keewee7 4y ago
Facebook has become the local town square on the Internet. Thousands of active local groups is something that other social networks will have a hard time replicating. Marketplace is another feature that takes advantage of Facebook having a strong local presence, everywhere.
Why did they pivot towards VR and metaverse when Facebook's strength is being the "Localverse"?
- fullshark 4y agoBecause FB missed owning the smartphone platform with their FB phone (apple + google), and so they want to own the next one in their opinion (VR-Oculus).
- system2 4y agoThey do own WhatsApp though.
- brailsafe 4y agoI think Reddit is probably the local town square, but it depends on your bubble. Marketplace is there, Messenger, but I haven't used FB for anything else in years.
- optymizer 4y agoThey filled the town square, and growth is the primary metric, so they decided to announce a new and exciting area to grow in.
- polio 4y agoThey are indeed investing into groups, but ultimately the marginal gain there is marginal. The metaverse stuff also complements (i.e. it isn't a complete pivoting away from traditional social networking) all of the other connectivity (e.g. imagine a unique and persistent VRChat instance per group; you can have a meta-localverse) but also gives Meta its own platform. Mark is obviously incredibly pissed at the amount of leverage Apple has over him.
- erikpukinskis 4y agoSo was Yahoo Groups at one time.
- Andrew_nenakhov 4y agoNo they aren't. Because of [censored] algorithmic timeline you only see posts Facebook decided are relevant for you, and usually they aren't the ones you are most interested to see.
- SkyPuncher 4y agoThe Localverse isn't defendable in anyway. People don't use Facebook pages/groups because it's "Facebook". They use it because it's adjacent to something else they do.