No, he bought it because it was a better product at a lower price point that currently-available comedy, making the marginal value of the product lower that the

No, he bought it because it was a better product at a lower price point that currently-available comedy, making the marginal value of the product lower that the marginal cost to him. If he had bought it and not watched it, he'd have been validating the experiment. As it is, he's just an anecdotal example of someone on the right hand side of the supply-demand curve. Reality validated the experiment, not manipulative consumers (of course, reality has a well-known liberal bias...)