3 ms·
Looks like there are to make stockholders happy and forced to keep growing revenues instead of making great products. - their biggest revenue (iPhone) stalled
by pzo 4y ago
Looks like there are to make stockholders happy and forced to keep growing revenues instead of making great products.
- their biggest revenue (iPhone) stalled in the last few years. Each year it's around 250 millions sales. Whoever wanted to have/switch to iPhone it already bought one.
- people upgrading iPhones less often, because there is not much innovation or devices are good enough. It's similar like with PC market - between 1995 - 2010 there was a lot of innovation in PC and few years your desktop improved a lot. Then later you could have ~10 years old laptop that was good enough for most people. I'm still using 4 year old iPhone XS that is good enough. And my old Macbook Pro 2012 still good enough for my mother.
- number of internet users also almost saturated from 2 billions in 2012 to 5 billions in 2022 so that's ~65% of users. It will never be 100% because toddlers and kids <5 years old don't/own use smartphones.
- those kids are more likely to be given android tablet first because it's cheaper for parents, such as Kindle Fire. Once they get used to android they will be less likely to switch to different OS. In similar way apple has great potential to increase sales of MacOS devices but probably just most people are used to Windows.