Speak for yourself. At least 80% of my messages run over Signal these days. And I communicate with a wide variety of people, not just techies. I think a major

Speak for yourself. At least 80% of my messages run over Signal these days. And I communicate with a wide variety of people, not just techies. I think a major contributor to this was that Signal got normalized early as the venue for a large group chat started by some friends who moved to my neighborhood years ago. Over time this chat became a sort of neighborhood forum where people advertised open rooms, traded goods and services, and exchanged news and gossip. And because it was on Signal, everyone installed Signal. I know I'm in somewhat of a strange bubble, but I just want to underscore that this kind of world is possible. The adoption fight hasn't been lost yet, especially since some cracks are starting to show in the incumbents' moats these days.