Wouldn't being the topic du jour exactly the right time to lean into promoting it? I mean Elon raised a massive PR storm for Twitter and alternatives. Mastodon

Wouldn't being the topic du jour exactly the right time to lean into promoting it? I mean Elon raised a massive PR storm for Twitter and alternatives. Mastodon have been trying to become mainstream since forever. Fowler believes it to be a good thing also, so he uses his media clout (blog readership) to lean in and push this message. Why is that a problem?