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Adtech here, spending is increasing in all things. However premium content like Hulu etc are taking up more budget than "web apps" of late because the data show

Adtech here, spending is increasing in all things. However premium content like Hulu etc are taking up more budget than "web apps" of late because the data shows its more effective

caminante 4y ago
> Adtech here, spending is increasing in all things. This is misleading. Increasing? Yes. Increasing relative to view a couple months ago? No. [0] META's valuation has gotten hammered recently due to reduced ad forecasts on top of AAPL locking down iPhone privacy. [0] https://www.wsj.com/articles/less-growth-seen-for-2023-u-s-ad-spending-11664456402?st=1jydtn89ukoj9is&reflink=desktopwebshare_permalink https://www.wsj.com/articles/less-growth-seen-for-2023-u-s-a...
- cavisne 4y ago
  On top of AAPL growing their advertising business at the expense of their competitors is more accurate.