3 ms·
This is amazing. I’ve been buying this for nearly a decade and refer to it as the angry lady hot sauce. I used to enjoy perusing the “hot sauce aisle” in my lo
by atonse 4y ago
This is amazing. I’ve been buying this for nearly a decade and refer to it as the angry lady hot sauce.
I used to enjoy perusing the “hot sauce aisle” in my local Great Wall Asian supermarket and this jar looked great. The jar said “spicy chili crisp”, which I also joke are the 3 most wonderful words in the English language. I also liked that it looked like the lady was angry (I chalked it up to cultural differences in marketing):
> “Lao Gan Ma deliberately places an extraordinary average-looking and old Chinese female on its product package, which conversely arouses strong curiosities of foreign consumers,” it says.
It’s a staple in my kitchen (along with Lee Kim Kee’s Chiu Chow Chili Oil and Momofuku’s chili oil) and happy that they’ve seen the success they have.
I just realized if they wanted to be cute here, Lao Gan Ma sounds kind of like “Love, Grandma” :-)
- matthewdgreen 4y agoI ran into a Heinz imitation of this at my local supermarket and it wasn't particularly spicy (as could be predicted.) How spicy is the real stuff? https://www.heinz.com/product/00013000001267/heinz-57-collection-culinary-crunch-chili-pepper-crunch-sauce-56-fl-oz https://www.heinz.com/product/00013000001267/heinz-57-collec...
- atonse 4y agoNot sure but none of these are terribly spicy. They’re actually quite flavorful. They add a (slightly spicy) nice warm blanket of flavor to a bunch of things while enhancing the original flavor of the dish (which is likely what the msg is doing)
- fatjokes 4y agoJesus that packaging and name is bland. If you swapped the nationalities of the respective companies, people would be screaming "cheap knockoff".
- simtel20 4y agoI love your take on her being angry. I've always called the look disappointed auntie. Like "you forgot to take your shoes off. Go back and do that before you talk to me" levels of disappointment is all.