3 ms·

Didn't he himself claim a lot of them are bots?

• shapefrog 4y ago
  95% of them are bots, that leaves only 15mil accounts. If they all sign up, they will make an extra $1.4 bil a year, which would certainly help. But they will be getting half as many ads, so if you halve the advertising revenue that is losing $2.5 bil a year - net net a reduction of twitter revenue of $0.9bil
  • dmak 4y ago
    That depends. There might be a premium for advertisers to pay to target the half of ads that blue users can see.