Are they really using stronger parts? I haven't seen what is beefed up in any brochures, articles or press releases. They mention a 3.5 inch lift, and some 30

Are they really using stronger parts? I haven't seen what is beefed up in any brochures, articles or press releases. They mention a 3.5 inch lift, and some 30 inch tires. That's all I can find. Can't find a single other thing that makes this "off road" worthy other than a bunch of useless black cladding. This is probably as beefed up as an AWD Rav4 is vs a FWD Rav4.